Kenya-Based Powered By People Gets $5 Million Seed to Scale Operations of Its Wholesale E-Commerce Platform

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A wholesale e-commerce platform based in Kenya, Powered by People, has secured $5 million in seed funding to increase its transaction volumes by growing the number of small brands using its B2B online marketplace to reach international buyers.

The equity funding was led by Susa Ventures and Golden Ventures with participation from a number of investors including Flexport Ventures, J Ventures, and the founders of DraftKings, Fabric. It brings the total funding raised by the startup to $7 million, having previously received support from a number of investors including the Founders Factory Africa, Mercy Corps and the Mastercard Foundation.

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